GOV1954. Secrets to Marketing Yourself

Track: 
Intersection
Field of Study: 
Communications & Marketing
CPE Credit: 
1.0
Knowledge Level: 
Basic
Advanced Preparation: 
None
Prerequisite: 
None

Wednesday, October 30, 2019
 
12:20PM-1:10PM

According to studies, the average consumer is exposed to up to 10,000 brand messages a day. As more information is entering the firehose of the digital world, it leads people to wonder – how do you break through the noise? Join us and learn the secrets to becoming more human and reaching your audience with the right message at the right time.

Learning objectives:
1. Go back to the basics of communications and become more human to articulate your targeted messages to your potential customers/clients.
2. Learn tips and tactics on how to utilize social media and digital communication to reach your audience where they’re consuming content.
3. Develop an understanding of strategy and processes to lead your marketing and communication efforts.


SESSION SPEAKER(S)

Manager - Branded Content & Channels | AICPA